Selling LiveFrequency
Additional Revenue Sources created by LiveFrequency
Primary Sponsorship
Monthly Contest
Banner Ads
Personalized Advertising
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Suggested Retail Pricing for Advertising)
Primary Sponsorship of LiveFrequency
The entire cost of the LiveFrequency program can be more than covered by a single primary sponsor.
(See MSRP) We suggest that Primary sponsorship include:
Main Station LiveFrequency Page Banner.
Listener Site Header Right Side Top Banner.
On-Air Mentions as "Listener Sites brought to you by...".
Monthly user-login page promotions.
Monthly Contest
A LiveFrequency web contest delivers a wealth of information, and gives the advertiser a prominent banner display across all the user pages. Your station could charge between $1500 - $4500 per monthly contest, depending on how many registered users you have. You can easily run 2 or 3 web contest simultaneously.
By featuring web-only contest that use the integrated contest management feature of livefrequency, you can deliver a wealth of information to a client about the participants and dramatically increase the interactivity of your website. Each member page and user-login page features a banner for the monthly contest, listeners must sign-up to register. At the end of the month, you have a detailed report about how many users registered, and a complete demographic report created from those listeners.
Banner Ads
The LiveFrequency system gives you an entire new landscape for banner advertising. Additionally, the LiveFrequency system gives you specific demographics about many of the users viewing the ads, in addition to the visitors coming in from search engines. Each member website starts with 5 unique pages, so if you have 5,000 users you have 25,000 unique pages which can all feature the banner ads. Additionally, each page is listed separately in many popular search-engines, and each user site has a custom unique URL, so traffic on your user sites will build and build.
You can now add 5-10 additional banner slots to your offering.
Personalized Advertising
Because users login to access many of the features of their website, you can present them with a customized message using their name, username, and geographical information. You can have a customized message with their name, and customize it for men and woman separately. Your advertisers can make printable coupons and offers with your listeners names in the message.
